身边的经济学·社会常识英语30篇（2）

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企业社会责任与利润目标

A coffee brand may pay farmers 30% above market price—and still earn solid profits through loyal customers.
But if rising cocoa costs force layoffs or store closures, shareholders demand cuts first, ethics second.
CSR isn’t charity: it’s long-term strategy—building trust, attracting talent, and avoiding scandals.
Some firms publish detailed impact reports; others use vague slogans like 'doing good' without clear goals.
Consumers increasingly check labels, but rarely trace supply chains deeply—so greenwashing stays tempting.
Workers care: 70% prefer employers who act ethically, even for slightly lower pay.
Regulators now require ESG (environmental, social, governance) disclosures in many markets—making values visible.
Profit and purpose coexist best when values shape decisions—not just PR campaigns after crises.
True responsibility means changing *how* you make money—not just donating part of it later.
Businesses thrive not by choosing between people and profit—but by seeing both as essential inputs.